The B2B Report

A B2B SaaS Blog for Sales and Success Leaders

Aaron Cowell

Aaron Cowell is a Sales and Customer Success leader with a decade of experience in the B2B SaaS world. He helps B2B SaaS companies grow their bottom line revenue and bring customer-centricity to the buyer and user experience. Contact Aaron at for guest posts, advisory engagements, or to talk about your b2b questions. On Twitter and Instagram, @ChurnHurts, @TheB2BReport, @ChurnSafe

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