In the year 1996 B.C. (Before Churn)…Customer Success wasn’t a ‘thing’ yet.
Companies instead held the philosophy we’ve all heard before…
“Give the people what they want!”
It’s this philosophy that ultimately led to the birth of the Customer Success movement.
Funfact: CS was not originally founded by a SaaS company, but it was popularized by Salesforce because CHURN HURTS.
Written by Aaron Cowell on 11/15/18
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